Privacy notice — Crittr beta
Last updated: 4 August 2026
Who we are
The Digi Monsters Ltd is responsible for the personal information described in this notice. In data protection terms we are the “controller”.
The Digi Monsters Ltd, a company registered in England and Wales
Company number 10211851
Registered office: Fulford House, Newbold Terrace, Leamington Spa, Warwickshire, England, CV32 4EA
Privacy contact: privacy@thedigimonsters.com
Registered with the Information Commissioner’s Office, reference ZC211686
If you have any question about how we handle your information, that address reaches the company’s directors directly.
What this notice covers
This notice covers the information you give us when you apply to the Crittr beta programme, and the emails we send you about it. Crittr is a creative review tool we are building.
What we collect
From the application form: your name, email address, portfolio or website link, your studio or company if you give one, where you are based, your discipline and how you work, and your answers about how you currently review work — including free-text answers and, if you choose to give them, optional answers about tooling budgets and who makes buying decisions where you work.
Automatically, when you submit: the date and time, and the IP address the submission came from. We keep the IP address as evidence of when and where a marketing opt-in was given, and for nothing else.
When we email you: whether a message was delivered, bounced, or was reported as spam. We use this to keep our mailing working properly and to stop emailing addresses that do not want to hear from us.
We do not buy personal information about you from anyone else, and we do not add to what you have told us from other sources.
Please do not include confidential information in the free-text answers — no client names, project details, or anything under NDA. We do not need it and we would rather not hold it.
Why we use it, and our legal basis
Reading your application and deciding whether to invite you — to run the beta programme and pick a balanced group of testers. Legitimate interests: our interest in running a beta for software we are building, and yours in being considered for it.
Emailing you to confirm we received your application, and to invite you or tell you the outcome — you asked to be considered, so we owe you an answer. Legitimate interests: responding to a request you made to us.
Sending you Crittr product news — only if you ticked the box asking for it. Consent, which you can withdraw at any time.
Sending you news about The Digi Monsters, our studio work and availability — only if you ticked that separate box. Ticking one box never ticks the other. Consent, which you can withdraw at any time.
Using your answers to work out how Crittr should be priced and packaged — to build something people can actually afford. Legitimate interests: understanding our potential market. The pricing questions are optional and marked as such.
Keeping a record of anyone who has asked not to be contacted — so we do not contact them again by accident. Legal obligation, and our legitimate interest in honouring your choice.
Where we rely on legitimate interests, we have considered whether our interest is outweighed by your rights, and concluded it is not — the information is professional rather than sensitive, you gave it to us for exactly this purpose, and you can object at any time. You can ask us for more detail on that assessment.
Who else sees it
We do not sell your information, and we do not share it for anyone else’s marketing. We use a small number of suppliers who handle it on our behalf, under contracts that restrict what they may do with it:
Framer B.V. (Netherlands) — hosts the application form itself.
Plus Five Five, Inc., trading as Resend (United States) — delivers our email.
Railway Corporation (United States) — hosts the Crittr beta application and its database.
Google Cloud EMEA Limited, Google Workspace (Ireland) — our own email, including the privacy contact address.
Resend publishes its own list of suppliers at resend.com/legal/subprocessors.
We may also disclose information if the law requires it.
Sending information outside the UK
Some of those suppliers are in the United States. Where information leaves the UK, it is protected by safeguards approved for that purpose — the UK International Data Transfer Addendum to the European Commission’s Standard Contractual Clauses, and, where the supplier is certified under it, the UK Extension to the EU–U.S. Data Privacy Framework. You can ask us for a copy of the relevant safeguards.
How long we keep it
If we invite you and you take part, we keep your application for as long as you are in the programme, and for 90 days after it ends or you withdraw.
If we decline your application, we keep it for 90 days after we tell you.
If we have not made a decision, we keep your application for up to 12 months while we run invitation rounds. After that we close it and delete it 90 days later.
If you unsubscribe, we delete your details 90 days after you do.
Two things outlive that deletion, deliberately, and both are kept to the minimum:
A record that you asked not to be contacted — your email address and the reason. Without it we would not know to leave you alone, and the next form submission would quietly add you back.
A stripped record of the original submission — the timestamp and an internal reference, with the content removed. This is what stops a repeated technical delivery of your form recreating your details after we have deleted them.
Your rights
You can ask us to:
give you a copy of what we hold about you;
correct anything that is wrong;
delete it;
restrict or stop what we are doing with it;
hand it over in a portable form, where that applies.
Where we rely on your consent — that is, for Crittr product news or Digi Monsters studio news — you can withdraw it at any time, and it is as easy to withdraw as it was to give: use the unsubscribe link in any email, or write to us.
You have an absolute right to object to direct marketing. If you tell us to stop sending you marketing, we must stop, and we do not get to weigh that against anything. Just reply to any email, use the unsubscribe link, or write to privacy@thedigimonsters.com.
Write to privacy@thedigimonsters.com to exercise any of these. We will reply within one month. There is no charge.
Complaining
If you are unhappy with how we have handled your information, please tell us first — we would rather fix it. You also have the right to complain to the UK regulator:
Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF — ico.org.uk/make-a-complaint — 0303 123 1113.
Do you have to give us this information?
No. Applying is entirely voluntary. If you leave out the required fields we cannot process your application, because we would not be able to contact you or judge whether the beta is a fit. The pricing questions are optional and will not affect whether you get a place — leave them blank if you would rather.
Are decisions made about you automatically?
No. Every application is read by a person. Nothing about who gets invited is decided by an automated process, and there is no profiling.
Changes to this notice
If we change this notice we will update the date at the top. If the change materially affects how we use your information, we will tell you by email.